Top 10 Design Agencies to Watch in 2025

As we step into 2025, the design industry continues to evolve, driven by technological advancements, shifting consumer expectations, and a growing emphasis on sustainability and inclusivity. This year, several design agencies have distinguished themselves through innovation, creativity, and impactful work. Here’s a curated list of the top 10 design agencies to watch in 2025.

Top design agencies 2025, best creative agencies

1. Gapsy Studio (Dnipro, Ukraine)

Gapsy Studio stands out for its bold approach to digital design, blending aesthetics with functionality. Their work spans web and mobile design, UX/UI, and branding, with a focus on user-centered solutions. Their portfolio showcases a commitment to pushing creative boundaries while maintaining a strong user experience.

“At Gapsy Studio, we believe in taking risks to create original and exciting solutions that engage users and drive success.” — Gapsy Studio.

2. Superside (Global)

Superside offers a unique subscription-based model, providing clients with access to a global team of designers. Their services range from social media and ad creative to branding, web design, and motion graphics. This model allows for scalability and flexibility, making them a go-to partner for fast-paced businesses. 

3. Studio Dumbar/DEPT® (Rotterdam, Netherlands)

Known for their innovative approach to visual branding and identity, Studio Dumbar/DEPT® integrates creative coding and sound into their designs. Their work with clients like Dutch Railways and the Van Gogh Museum highlights their ability to merge art with technology seamlessly.

4. Hey Studio (Barcelona, Spain)

Hey Studio is celebrated for its striking use of geometry, bold colors, and playful yet refined visual language. Their focus on branding, illustration, and typography has garnered attention, particularly their work for Rainbow Wool, which supports the LGBT community. 

5. Flack Studio (Melbourne, Australia)

Celebrating its 10th anniversary, Flack Studio continues to influence interior design with its bold, emotional, and unconventional style. Their projects, like the Ace Hotel Sydney, emphasize longevity, personal storytelling, and sustainability through timeless materials. 

6. NewTerritory (London, UK)

NewTerritory is redefining automotive interior design by integrating multi-sensory elements such as light, sound, and touch. Their vision for the future of car interiors includes lounge-like, service-oriented spaces that adapt to user needs, moving beyond traditional screen-centric interfaces. 

7. Plaster Paris Studio (Paris, France)

Founded by Tessa-Rose Vardy and Olivia Engelhardt, Plaster Paris Studio merges brutalist and bohemian aesthetics to create sculptural furniture pieces. Their collection “Birds Eye View” showcases a fusion of industrial and organic materials, reflecting their diverse backgrounds and shared creative exploration. 

8. NoGood (Global)

NoGood is a branding agency that focuses on helping businesses achieve growth through innovative strategies and creative solutions. Their work emphasizes the importance of brand identity and its impact on consumer perception and engagement.

9. Pentagram (Global)

Pentagram remains a leading force in the design industry, known for its timeless and influential work across various sectors. Their approach combines creativity with strategic thinking, ensuring that their designs not only look good but also serve a purpose.

10. inBeat Agency (Global)

inBeat Agency specializes in performance-driven ad creative, maximizing engagement and conversion rates. By combining advanced data analysis with high-quality content production, they create advertising campaigns that consistently outperform industry benchmarks. 

Expert Insights

“The agencies that’ll win in 2025 and beyond are niche experts, great at consulting, unique creative work, and integrating AI into real solutions rather than relying on AI to do everything.” — PaulBunkerDigital 

“Good creative agencies boast their clients. Nothing wrong with it. But the best creative agencies boast their case studies.” — SPINX Digital 

Comparative Overview

The design landscape in 2025 is marked by innovation, adaptability, and a strong focus on user experience. Agencies like Gapsy Studio, Superside, and Studio Dumbar/DEPT® exemplify these qualities, pushing the boundaries of design to create impactful and meaningful experiences. As businesses seek to connect with their audiences in more authentic ways, these agencies are leading the charge in shaping the future of design.

Emerging Trends in Design for 2025

As we move further into 2025, the design industry is experiencing a profound transformation. Agencies are no longer only tasked with creating visually appealing work—they are also expected to drive user engagement, sustainability, and social impact. One notable trend is the integration of AI-powered tools into the creative process. While AI cannot replace human intuition, it enables designers to generate rapid prototypes, analyze user data, and explore alternative concepts more efficiently.

Another trend is inclusive and accessible design. Forward-thinking agencies are making deliberate choices to ensure their products and services can be used by as many people as possible, regardless of ability, age, or cultural background. This is particularly evident in UX/UI design, where clear navigation, readable typography, and adaptable layouts are prioritized.

The rise of experiential and interactive design is also notable. Agencies are increasingly designing experiences rather than static visuals—immersive websites, motion graphics, and interactive installations are becoming central to how brands connect with audiences. As Hey Studio and Studio Dumbar/DEPT® demonstrate, blending visual creativity with interactivity creates a memorable, lasting impression on users.

Finally, sustainability is influencing material choices and production processes across all design disciplines. From Flack Studio’s interior projects to Plaster Paris Studio’s furniture pieces, there is a strong focus on ethically sourced materials, longevity, and low environmental impact. Sustainability is no longer a trend—it is a core value shaping the future of design.

FAQ

Q1: What makes a design agency stand out in 2025?

A: Agencies that excel combine innovation, user-centered design, and adaptability. They integrate technology such as AI, VR, and AR, prioritize accessibility and sustainability, and create work that is visually compelling and functionally effective.

Q2: Why is Gapsy Studio considered a leading agency?

A: Gapsy Studio stands out for its digital design expertise, strong focus on UX/UI, and creative branding solutions. Their portfolio demonstrates an ability to craft impactful designs that resonate with audiences while maintaining usability.

Q3: Are global agencies more effective than local ones?

A: Effectiveness is not solely determined by size or location. Many agencies, regardless of geographic reach, excel through specialization, creativity, and adaptability. Global teams can offer diverse perspectives, but local agencies may have deeper insights into regional trends and audiences.

Q4: How are technology trends shaping modern design?

A: Technology is central to modern design, allowing agencies to prototype faster, analyze user behavior, and deliver interactive and immersive experiences. Tools like AI-driven design software, cloud collaboration platforms, and AR/VR are now standard in many top agencies’ workflows.

Q5: What should businesses consider when choosing a creative agency?

A: Key factors include the agency’s expertise, portfolio, client approach, and alignment with brand values. Agencies that prioritize innovation, user experience, and measurable results are more likely to deliver successful outcomes.